profile [the minnow PROJECT]

Why do we refer to the minnow PROJECT as a creative lab? Simple, as any minnow's business card (license to advertise) will tell you, we are a think tank, purveyors of alluring ideas. We formulate the right presentation, just as the experienced angler selects the right lure and employs the art and science of angling.

This diligent process evolved from a respected service bureau, Graphics Plus, with nearly twenty years of film and pre-press production experience. The familiarity of working first-hand with agencies and marketing professionals provided the insight to establish a uniquely positioned multifaceted agency. In 2004, owners Marty Hager and Todd Calfee took the plunge and transformed the previous company into the minnow PROJECT.

By continuously growing and developing with clients such as MDS Pharma Services, CBSHOME Real Estate, MBA Poultry Smart ChickenĀ® and Pure Fishing of America, the creative lab is attracting attention on a national level with its unique approach to advertising and marketing.

the minnow PROJECT ©2010